Each year during the Legislative Session, Film Florida members descend in Tallahassee for our annual Capitol Blitz. Members of Film Florida, along with many of our industry partners, are regulars in Tallahassee as well as at delegation meetings, chamber of commerce meetings, other industry meetings, and face-to-face meetings with legislators in their district offices throughout the year. However, Rally in Tally gives all industry supporters (members and non-members) an opportunity to walk the halls and meet with lawmakers in an effort to increase awareness about legislature that affects our industry, and to communicate the impact our industry has in our state. As a result of our successful “Rally in Tally,” Film Florida has played an instrumental role in helping increase our states financial incentives and tax credits. Our 2014 and 2015 Rally in Tally events both drew more than 100 industry professionals in Tallahassee. In recent years a smaller, more manageable group traveled to Tallahassee. The smaller the group, the more strategic and effective the meetings can be. Film Florida encourages all industry stakeholders to contact their local legislators and set up meetings outside the Legislative Session, those meetings are more effective in educating legislators about the positive impacts of the industry.